Brand Identity Design | Event Branding | Print & Merchandise Design
The Right Fork Film Festival is a conceptual branding project created for an independent film festival celebrating unconventional storytelling, creativity, and the charm of indie cinema. Inspired by cult-classic films and quirky characters, the visual identity draws from memorable objects and symbols featured throughout the festival’s film lineup.
The branding combines hand-drawn illustrations with a warm retro color palette, creating a playful and nostalgic atmosphere that reflects the spirit of independent filmmaking. A custom system of icons—including a typewriter, vintage van, alarm clock, bandage, and character illustrations—was developed to represent featured films while maintaining a cohesive visual language across all festival materials.
The project includes a complete event identity system featuring posters, festival programs, attendee badges, promotional merchandise, packaging, apparel, and environmental graphics. The flexible design system allows individual film promotions to stand on their own while remaining connected to the overall festival brand.
The result is a distinctive and memorable visual experience that celebrates storytelling, creativity, and the unique voice of independent cinema.
Deliverables
Brand Identity Design
Festival Poster Series
Event Program & Schedule
Press & Staff Credentials
Merchandise Design
Packaging Design
Promotional Materials
Environmental Graphics
Apparel & Promotional Products
Software Used
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
